Questions To Ask Internet Marketing Companies
I hate to say it, but internet marketing companies are a dime a dozen. If you are going to hire one, you need to find one you are very comfortable with. This means asking the right questions.
The first thing to realize is most internet marketing companies specialize in a particular field. Marketing has advanced to the point where it is difficult to be a jack of all trades and be effective in your marketing efforts. This, of course, means you need to know what type of marketing you want to pursue. Assuming you do, here are some things to consider.
1. How long has the company been in business? Check their answer at the “way back machine” website.
2. How many clients do they have? Will you receive personal attention or just be a file?
3. Who will you be dealing with – the person trying to get you as a client or someone else?
4. Can you speak with any of their clients? Ask those clients what they like and don’t like.
5. What is the biggest reason they have lost clients? They’ll probably make something up, but it is fun to hear them squirm.
6. What type of marketing do they favor and why?
7. Are they a member of the Better Business Bureau? If so, contact the local chapter and see if there are any complaints.
8. How long do they think it will take to get results for your site? Will they put it in writing?
9. Will they guarantee results in writing? Marketing is a very volatile field, so most will not. Might as well ask, however.
Obviously, you should think through your particular circumstances and create additional questions. Once you conduct the first interview, then take some time to think through things before committing to anything.